Building A "Hands-Free" Downline Online... Can It Be Done? Mike Dillard

Ah yes...

That's sure would be nice wouldn't it ;)

And I'll admit, I've even done some thinking on this subject myself, but here's the deal...

It can be done.

But... (Yes, there's a "but").

It will not last long.

A typical downline consists of three types of people:

1: Retail customers who love the products and have nothing to do with the business. This makes up 20 to 50% of an average downline.

2: The successful upline leaders who pursue their business as a professional in a full time career. This makes up .5 to 1% of any downline, or 1 in every 100 to 200 distributors.

3: The downline members who are struggling to develop themselves and achieve success. This group is always the largest and makes up 50 to 80% of any downline.

Group 3 is the tricky part, because it's the largest segment of any downline, yet it's the most volatile. This is where all of the attrition occurs. With new reps pouring in, and the rest quitting or becoming a member of Groups 1 or 2.

If you're an upline leader, you need these people to stick around as long as possible because they make up such a large portion of your group, and therefore, your check.

This can be done in three ways:

1: Create an irrationally powerful belief and loyalty in the products so they will continue on as a consumer even if they drop the business. This can only be done with a nutrition product due to the life-changing affects they can have.

These effects create the incredible testimonials and stories that manifest that irrational level of belief that "I need to keep taking these products in order to prevent something really bad from happening to my health."

2: Identify and mentor the diamonds in the rough who are destined for a leadership role. (This is only going to be 1 in every 100+ reps).

3: Form a personal bond and friendship with the large group of new/struggling reps through constant training and motivation. You must become the leader that your flock will continue to follow even though they've been in the business for over a year and have only sponsored 2 people.

Playing this role is extremely important to the stability of your downline, and it's why building a "net only" downline will never work in the long run.

The person to person relationship must be there because it's the glue that keeps people active and involved even when they're struggling. This doesn't mean you want to spend all of your time on the phone dealing with your unproductive reps.

You create and foster these relationships through leveraged tools and events like team training calls and email.

Without this personal relationship, there is no accountability and it becomes extremely easy to quit because you can't let a website downline, unlike your sponsor who's been investing time and energy into you.

Can you sponsor people by the thousands automatically on the internet?

Absolutely.

But just know that they will quit as fast as they joined because no one will know or care if they walk away.

If you want to build a revenue stream online that does not involve human contact, network is not the right industry to do it in.

A better option would be Ad Sense, direct response, or affiliate marketing.

But if you want to combine the best of both worlds... Internet marketing AND networking, then I can help you because that's exactly what I've personally done over the past few years.

I call my method the "Traffic Formula", and I feel safe saying that this guide changed our industry in many ways.

Why? Because it's the only course of it's kind that provided distributors with a step-by-step blueprint for building a networking business in the internet age.

Now you can't automate the team building aspect of a networking business, but you CAN automate the online lead generation, and marketing portion.

You can even take advantage of multiple streams of income once you start using this method as well.